Primary Responsibility
- Work with the Marketing Team and other business units to understand, shape and implement digital advertising & marketing strategy.- Collaborate with the marketing team and vendor partners to expand Bimasakti Products/Services presence in the digital advertising space, including display advertising, remarketing, paid search and digital couponing.- Manage marketing team to evaluate and optimize performance of digital marketing campaigns on an ongoing basis. Must be able to think strategically, manage tactical implementation, and identify opportunities for improvement through campaign reporting and analysis.- Colaborate with the digital marketing and web teams to collect and analyze data on performance and conversion rates for our direct and wholesale marketing efforts.- Collaborate with Social Media Marketing Team to ensure the alignment of our Social Media spend with business objectives and budget.- Work with the creative team on messaging and creative assets for display advertising efforts.- Provide monthly reports to summarize digital campaign performance, track KPIs, share key insights and highlight opportunities to make our digital marketing efforts more efficient and effective.- Stay ahead of industry trends by maintaining a thorough understanding of digital marketing best practices, new tools, relevant industry benchmarks and KPIs.
Qualification
Qualification
- Experience managing SEM and display advertising campaigns. Solid understanding of digital performance metrics.- Hands-on experience with Sales Letter, Content Writing, Advertisement Design, Web Optimization, Social Media Marketing and Google Analytics or equivalent web analytics tool.- Passion for communicating through new media channels and understanding of what motivates people to engage with content online.- Excellent analytical and project management skills.- Excellent verbal and written communication skills.- Must be self-motivated, energetic, adaptable, flexible, and reliable- At least 3 year(s) of working experience in the related field is required for this position.- Preferably Manager / Assistant Managers specializing in Advertising/Media Planning or equivalent.- Full-Time position(s) available.
Informasi lebih lanjut
Bidang Pekerjaan |
Status Kepegawaian |
Online/Digital Marketing
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Full-Time
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Pendidikan Terakhir |
Gaji |
-
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Sesuai Peraturan Perusahaan
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Tingkat Jabatan |
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-
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-
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