Primary Responsibility
• Design support, build and delivery of campaigns including audience selection, segmentation and output of final targeting files for use in Campaign solutions tools• Ensure robust QC processes are in place and documented, act swiftly and escalate where errors are identified.• Consult with campaign management and analytics on campaign design; ensuring marketing - as well as technical - best practice is adhered to.• Demonstrate pro-active and continuous improvement in all campaigns and processes – generating ideas to be implemented• Share best practice and support knowledge with similar teams across Aimia’s global network, including offshore contractors.• Build expertise in the complex transactional, behavioural and personal datasets held by Aimia.
Qualification
Qualification
• University degree in numerate discipline (desirable)• Interest and awareness of the latest marketing trends and technology (desirable)• First experience in querying databases with SQL• Knowledge of the principles of direct and email marketing• Knowledge of the principles of databases and data warehouses• Excellent written and verbal communication skills• Exposure to Silverpop, ExactTarget, or similar.• First experience with marketing campaign management software (i.e: Adobe, Salesforce, Marketo, Unica) is a plus point
Useful characteristics include:
• Desire to work with data, perform advanced campaign and market analysis, or to develop their career in the campaign arena.• Pro-active, collaborative and inquisitive attitude• Ability to produce desired results within strict deadlines• Strong work ethic, detail oriented and process driven• Excellent interpersonal & team working skills
Informasi lebih lanjut
Bidang Pekerjaan |
Status Kepegawaian |
Network/Security, IT Planner, Perencanaan/Strategi Perusahaan
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Full-Time
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Pendidikan Terakhir |
Gaji |
-
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Sesuai Peraturan Perusahaan
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Tingkat Jabatan |
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